Dealcoholised drinks are becoming ever more popular. We love the flavour and ceremony of beer, wine and spirits, not only the effect! So, it makes sense that we’d like to have this experience even when we want to avoid alcohol. Unfortunately, existing dealcoholised products often don’t offer a flavour quality that meets expectations.

Now you can remove alcohol easily enough, so what‘s the problem? Well, when you take out alcohol, you take out a lot of the compounds responsible for the aroma, too. The product loses its nose and becomes, many would argue, unpalatable. Even when it is allowed, adding a synthetic aroma to make up for what‘s lacking doesn’t deliver the authenticity and complexity that a consumer is looking for.

But we‘ve got a solution.

Our technology allows aroma to be separeated from alcohol so that it can be added back to the non-alcoholic product. It offers producers of dealcoholised beverages the aroma quality that consumers should rightly expect – naturally and authentically – no additions.

By establishing a new standard of quality in dealcoholised beverages, we want to change attitudes around these products and make them esteemed additions to our culinary lives. We want to see them offered in restaurants, taken to dinner parties and enjoyed as their alcoholic counterparts are.

Its not possible to tell from a label if the product inside is made with such a philosophy and focus on aroma quality, so we’re making it easier for consumers. Our certification mark guarantees that a product has been made with real authentic aroma recovery technology. It will distinguish the product on the outside just like the aroma does inside, and take out the guess-work for consumers.